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Affiliate marketing is one of the most popular methods used to generate an income using the internet from the comfort of your own home. Making money with affiliate marketing is not always possible immediately or overnight, but with enough effort, it can lead to consistent lucrative paydays. Knowing the basics of affiliate marketing and how to make money with an affiliate marketing program you are interested in are the first steps to major success.

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How Does Affiliate Marketing Work?

Affiliate marketing requires you to represent a brand, product, or service using a website of your own either provided by the company you are working for or generated yourself. Promote products using a URL and your referral ID (often provided immediately after signing up for an affiliate marketing program). Create your own website to showcase the products or services you represent while attracting new prospective customers or long-term clients. Affiliate marketers have the ability to earn income for each generated sales or by earning a commission based on the product or service that is sold.

Some of the most common ways to get paid with an affiliate marketing program include:How to Make Money With Affiliate Marketing

  • PPL (Pay Per Lead): Pay per lead business models allow you to earn money online just by having visitors complete an online form that you have directed them to using your website, social media, or online blog. Once the information of a verified user has been submitted and received by the affiliate marketing company, receive your earnings.
  • PPC (Pay Per Click): Directing users to the official website of the merchant you represent is another way to generate an online income using affiliate marketing. Affiliate marketers pay representatives based on the number of users they are able to direct to their official website, even if they do not complete the purchase process.
  • PPS (Pay Per Sale): Get paid for each individual sale you make based on a percentage that is provided to you with the terms and conditions while signing up fro an affiliate marketing company. Pay per sale companies are most common as they are more direct and easier for individuals who aren't as tech-savvy to profit from once they join.

How to Make Money With Affiliate Marketing

Perks of Being an Affiliate Marketer

When diving into any online venture it is important to understand the reasons why you support the system that is providing you with a revenue-generating opportunity. Some of the most notable advantages of working as an affiliate marketer include:

  • Location: Work from just about anywhere when you choose to get involved with affiliate marketing. Working remotely allows you to work from home, while traveling, or even after you have complete another job you work at each day. Convenience is one of the biggest attractions to affiliate marketing positions.
  • Education: You are not required to have a college degree in order to qualify for a position as an affiliate marketer. Anyone has the ability to work as an affiliate marketer once they become familiar with programs that are currently available along with basic marketing skills.
  • Affordable: Affiliate marketing is extremely cost-effective as it does not require a hefty investment to get started. As an affiliate marketer, you are not required to purchase a physical product, allowing you to jump into the system much quicker than standard business investment opportunities.
  • Schedule and Flexibility: Choose when you want to work based on your own schedule and free time. Flexibility is a key element that attracts individuals to the world of affiliate marketing.
  • Expansive Market: Read prospective customers from around the world with an affiliate marketing program. As an affiliate marketer, maximize your online reach and build a following from users who have a genuine interest in your product or service from around the globe.
  • Free to Join: Most affiliate marketing programs do not require representatives to pay any form of fee to get started with generating sales and income.
  • Passive Income Opportunity: Affiliate marketing companies are ideal for those who are seeking additional ways to generate income apart from traditional careers and positions. As an affiliate marketer, generate a passive income with less effort than heading into a workplace each day.
  • No Inventory: When you work as an affiliate marketer, enjoy generating leads and sales without storing inventory. Affiliate marketers are not responsible for purchasing, storing, shipping, or keeping track of inventory.
  • Avoid Managing Customer Service: If you are not privy on providing customer support or responding to questions, inquiries, and comments, affiliate marketing may be the right fit for you. As an affiliate marketer, enjoy the luxury of promoting products and services without handling customer support requests.
  • Creative Freedom: Some affiliate marketing companies provide affiliate marketing representatives with more creative freedom than others. Whether you launch your own website to represent the products and services you are promoting or if you use social media, getting creative provides you with more opportunity to gain followers and generate leads.

How to Make Money With Affiliate Marketing

Tips to Become a Top Affiliate Marketer

Due to the uptick in popularity, affiliate marketing companies have become more competitive than ever. While there is no quick answer or solution to becoming a top affiliate marketer, there are a few tips to keep in mind whether you are getting started for your first or fourth time with an affiliate marketing service.

Research Affiliate Marketing Products and Services Before Making a Decision

Before signing on as an official affiliate marketer for a merchant, research the products or services that you will be required to promote. Consider the current audience and market who is most interested in the products or services offered from available affiliate marketers. How trendy are the products and services you will be promoting? Is there a possibility that the products may fade out in a short period of time? How sustainable is each affiliate marketing company you are interested in? Are you interested in generating a passive or full-time income as an affiliate marketer?

Choose a product that you are willing to personally endorse or find use for in your everyday life. If the product is useful and fulfills a need, it is much easier to market and convince others to spend their money using your referral URL.

Conducting market research is essential when you want to work as a successful affiliate program representative. The more information you have on each individual company you are interested in, the easier it becomes to make decisions you feel comfortable with and confident in.

Use Third-Party Ads

Promoting affiliate marketing products does not have to feel limiting or restrictive. Launch ads using third-party platforms such as Google Ads or Facebook Ads to promote your direct affiliate referral URL. Using third-party platforms provides you with the ability to target specific users based on age, gender, location, and even interests that are most relevant to the products and services you represent.

Launching your own third-party ads does require a personal investment, but provides additional opportunity to generate leads and revenue when redirecting users to your affiliate URL page.

A/B Testing

With each individual ad campaign, you launch, monitor and track the data you receive using an analytic service such as Google Analytics or Facebook Ads. Tracking the metrics of each of your campaigns provides valuable insight into the types of messaging, headers, and URLs that drive the most traffic to your website. Use analytics to determine the best ad format to increase your overall conversion rate.

Use Facebook's Ad system to hone in on your target audience and the demographics you want to reach based on conversions and the amount of traffic each campaign generates. Get to know your audience along with their wants and needs with A/B testing.

A/B testing is extremely valuable to gauge which keywords, phrases, and taglines work best to attract and convert users when promoting an affiliate product or service. By consistently monitoring the analytic reports you receive, enhance each campaign to maximize the number of sales you are able to generate.

How to Make Money With Affiliate Marketing

Use Social Media to Your Advantage

Making money with affiliate marketing does not require a thorough understanding of programming with the right motivation and the ability to promote using various online platforms. Using social media is a great way to bolster your online following while directing users to your affiliate marketing URL.

Create a professional persona using social media or opt to use your own personal accounts if you already have a steady online following. Use platforms such as Facebook, Twitter, Instagram, and even Pinterest to target prospective customers and clients. Choose the networks you are most involved with based on the demographics you want to reach along with the product or service you are representing.

Update Your Social Media Frequently

Share new updates frequently using social media to promote your affiliate marketing program or service. Create a posting calendar to avoid missing out on a potential opportunity to drive sales home. Avoid going days, weeks, or even months without sharing updates to your followers and friends. The more time you wait to share new updates, the less likely the platform's algorithm is to share your posts or links with those who are following you or have a genuine interest in what you represent.

Expand Your Online Presence With the Right Tools

While most affiliate marketing companies provide representatives with a hosted referral URL, there is no limit to the amount of promotion you can generate on your own. Launch your own website using a CMS (content management service) such as WordPress, optimal for those who are seeking professional and robust layouts. WordPress is an ideal solution for anyone just getting started with affiliate marketing as it does not require prior coding and programming knowledge to launch optimized websites.

Put WordPress to work for you with a wide range of free and premium plugins that require a one-click install. Even if you are unfamiliar with SEO (search engine optimization), WordPress makes it easier than ever to update page and blog titles, meta tags, and meta descriptions with just a few clicks. Creating a professional website or blog of your own is a great way to build an online following while gaining the trust of those who are interested in the products and services you promote.

Use tools such as an Affiliate Link Manager plugin to keep track all of your affiliate marketing links and conversion rates. Track each individual link to discover your best methods of reaching potential customers.

Additional tools such as Rank Tracker help to keep track of specific keywords and phrases that are most relevant to your affiliate marketing program. Use tools such as Rank Tracker anytime you are researching new affiliate marketing programs and merchants before making a selection that is optimal for your online audience.

Content Marketing is Still King

Content marketing is an extremely effective method to garner an online audience while building a steady following of prospective customers and clients. Provide your visitors with useful, engaging, and unique content that is relevant to the product you are promoting. Offer in-depth analysis and blog posts that are difficult to find elsewhere online to attract more users to your site.

Use Video Media

Video media has become more prominent in online marketing as it maintains the attention of users in all markets and industries. Use video to highlight the features of the product you are promoting. Share a video of yourself demonstrating the uses of the product you are trying to sell to gain interest in your program and to motivate shoppers to complete their purchases.

Use an Email Newsletter System

Create an email newsletter system that is visible on the homepage and at all times while navigating your website. Newsletters provide you with additional contact information of users who have a genuine interest in learning more about your products and services. Use your email newsletter to send frequent updates, promotions, and relevant blog posts to keep subscribers coming back for more.

Offer exclusive discounts and deals for those who sign up for your newsletter to maintain the number of subscribers you have. Create ad campaigns using social media and third-party tools such as Google Ads to promote your personal newsletter to drive additional traffic to your website while collecting email addresses of prospective customers.

Understanding the basics of affiliate marketing and the best ways to improve your chances of earning money is essential when getting started with an affiliate program. With the basic knowledge of how affiliate marketing works, choose an affiliate marketing program that is viable long-term while appealing to those you want to reach for guaranteed success.


Once you understand the earning potential of affiliate marketing, you may have a few questions. This FAQ’s is designed to answer any and all affiliate marketing frequently asked questions.

General Affiliate Marketing

In this section you will find common affiliate marketing frequently asked questions related to affiliate marketing. This section covers the basics as well as cover basic affiliate marketing terms.

What is affiliate marketing?

Affiliate marketing is a marketing arrangement set up by an online retailer to pay a commission in exchange for an external website to generate sales on a product or gain traffic from referrals.

How to make money affiliate marketing?

The best way to make money fast with affiliate marketing is to earn commissions based on sales that you receive from marketing efforts. Choose a highly profitable niche and market those products to earn your commissions.

How to start affiliate marketing?

To start affiliate marketing:

  1. Choose a niche.
  2. Research affiliate programs and products associated with the niche.
  3. Build a website.
  4. Write high quality and helpful content related to the niche.
  5. Build an audience.
  6. Promote affiliate products from the niche.
  7. Earn sales!

How to become an affiliate marketer?

To become an affiliate marketer, you first must focus on finding a niche and then finding products to promote within that niche via a website, email marketing, PPC or content marketing.

Does affiliate marketing really make money?

Yes. Affiliate marketing can be a lucrative opportunity online. However, it takes a commitment of time and money in order to turn it into a serious endeavor. It is also something that will not be successful overnight. Some people opt instead for easier and faster things such as surveys for money.

How does affiliate marketing work?

Affiliate marketing essentially works by involving a merchant who pays a commission to an online entity, known as an affiliate, for referring new customers or business contacts to the merchant’s website. This is considered one of the best residual income jobs you can have on the internet.

How to make money with affiliate marketing for beginners?

The best way for beginners to make money with affiliate marketing is to do extensive research on a niche that they have a passion for. Once they find a niche, work on writing quality content to promote products or services within that niche. If you choose the product route then a popular technique for that is to use drop shipping wholesalers so you save on overhead and don't have to handle shipping hassles.

Is affiliate marketing dead?

No. Far from it. Affiliate marketing in fact is still profitable. However, while affiliate marketing is not dead, it is incredibly difficult to become successful with it, especially for new affiliate marketers.

How to be a successful affiliate marketer?

In order to be a successful affiliate marketer, you must understand the very concept of marketing successfully. You must also make sure to choose a great range of products, use a variety of traffic sources to promote these products and above all track your results to leverage them for higher rewards.

How to market an affiliate program?

There are many different ways you can market an affiliate program:

  1. Using content marketing by writing quality and insightful content.
  2. Use paid marketing methods such as pay-per-click or pay-per-call advertising
  3. Be consistent and be sure to market every day.

Is affiliate marketing safe?

Yes. Affiliate marketing is completely safe. However, there are certain precautions you should take such as researching an affiliate program to ensure it pays its marketers regularly and be sure to never give out your personal or financial information.

What are verticals in affiliate marketing?

A vertical in affiliate marketing is used to refer to a broad area that you market in. In this case, a vertical is the niche in which an affiliate marketer focuses on such as apps, finance, gaming or weight loss.

How to find products for affiliate marketing?

The best way to find products for affiliate marketing is to conduct a Google search for products in the niche of your choice. Simply type into the search bar, “your niche” + affiliate products.

How can I learn affiliate marketing?

To learn affiliate marketing, the best way to do it is to find an online training program or affiliate program that will walk you through the basic steps of affiliate marketing from building a website to using paid promotional methods. Check out other ways to earn extra money you may be interested in.

How to make money online through affiliate marketing?

We talk about how to make money online all throughout this site. Here are a few ways to do it through affiliate marketing:

  • Earning commissions on marketing efforts of affiliate products.
  • Creating your own products on your websites.
  • Promoting recommended companies in your website articles.

Which affiliate marketing niches work?

The best niches for affiliate marketing that work the best are:

  • Romance-

    this niche can consist of sub-niches such as online dating, marriage counseling and reconciliation.

  • Health and Fitness-

    this niche can consist of sub-niches such as eating healthy, losing weight or group fitness.

  • Wealth and Money-

    this niche can consist of sub-niches such as making money online, forex trading, real estate or credit repair services.

How to find a good niche affiliate marketing program?

The best way to find a good niche in an affiliate marketing program is to first consider what your interests are or an area you are knowledgeable in. Then check online to see how profitable it is by checking out competitor websites and potential products you can promote.

Who regulates affiliate marketing?

The body that regulates affiliate marketing is the Federal Trade Commission or FTC. In order to protect consumers from potential deceptive marketing practices, the FTC requires marketers to disclose their financial relationship to the products and brands they mention in their marketing practices.

What does an affiliate marketer do?

An affiliate marketer is a person that focuses on referring businesses, products and services with a website in order to make additional sales. Any sales made typically results in a commission to the affiliate. It should be noted this is different than multi level marketing although we do write about multi level marketing companies as well.

What does CPA mean in affiliate marketing?

CPA in affiliate marketing stands for cost per action. This is an online marketing strategy that allows an advertiser to pay for a specified action from a perspective customer. It is low risk for an advertiser as payment is only required when a specific action has occurred.

What is an affiliate marketing manager?

An affiliate marketing manager is a dedicated person that is in charge of developing, managing and supporting an affiliate program, which typically requires the manager to support affiliates and drive significant results.

Is affiliate marketing legal?

Yes. Affiliate marketing is a common practice that has been used for several years. However, in order to make sure affiliates are following the law, they must strictly follow FTC guidelines when promoting products or services.

Which 3 industries are the largest users of affiliate marketing?

The three industries that use the largest user base of affiliate marketers are Ecommerce, electronics and marketing. These industries also happen to be some of the most popular niches in affiliate marketing.

How to pick a niche for affiliate marketing?

The best way to pick a niche for affiliate marketing is to:

  1. Find inspiration from your hobbies or interests.
  2. Look for competition among these interests.
  3. Delve deeper into the niche to see what topics you can write about.

We talk about passive income ideas in another article.

Which affiliate marketing strategy is the most effective?

There are several marketing strategies that are effective and can bring in thousands of dollars. The best strategies are:

  1. Content marketing strategy that the competition can’t compete with.
  2. Build a brand that adds value to the consumer.
  3. Build a foundation for recurring revenue.
  4. Don’t rely on a single source of traffic.
  5. Use mobile traffic to your advantage.
  6. Stay ahead of seasonal trends.

How to grow an affiliate marketing program?

The best way to grow an affiliate marketing program is to analyze current revenue data, communicate with your affiliates often, choose the best affiliates for your company and create landing pages that have high conversion rates.

What is email affiliate marketing?

Email affiliate marketing is a form of marketing used by affiliates to improve sales and promote businesses at the same time. If used correctly, it is also used to build a loyal audience and a brand consumers will trust.

What is gravity in affiliate marketing?

Gravity in affiliate marketing is a statistic that is used primarily on within the Clickbank marketplace. It is one of the factors affiliates use to see how many affiliates are currently earning commissions on a certain product.

Who are the top affiliate marketers?

The top affiliate marketers today are:

  1. Pat Flynn-has been the top successful affiliate marketer since 2008.
  2. John Chow-currently makes up to $50,000 a month.
  3. Jeremy Schoemaker-gained success with his first blog in 2003.
  4. Neil Patel-currently the owner of KISSMetrics.
  5. Missy Ward and Shawn Collins-the owners of Affiliate Summit, the most popular program to teach new marketers how to succeed online.

Common Affiliate Marketing Tools

In this FAQ’s section, you will find common frequently asked affiliate marketing tools questions about the types of tools that make affiliate marketing successful.

How to make money with affiliate marketing without a website?

There are several ways that you can make money with affiliate marketing without a website. Some of the best ways to make money marketing without a site include: using email marketing, using landing pages, pay-per-click and using video marketing.

How to create a Facebook page for affiliate marketing?

To create a Facebook page for affiliate marketing, you first must already have a Facebook account. Once you have an account, go to the top right-hand corner of your profile and click, “create.” There you can create a Facebook page just for affiliate marketing purposes.

What is the best WordPress theme for affiliate marketing?

The best WordPress theme for affiliate marketing is REHub. It is a theme that was specifically create for affiliate marketing purposes. It features the use of two plugins to list products you are currently marketing as an affiliate to maximize sales and money-making opportunities. Learn how to create WordPress blog posts in our full guide.

How to build an email list for affiliate marketing?

To build an email list, you must have a sign-up prompt for an autoresponder listed on your site. To entice people to sign up for the email list, offer something as a gift for signing up such as a book or free class.

What is high ticket affiliate marketing?

High ticket affiliate marketing is a type of affiliate marketing that focuses on promoting items that are worth $1,000 or more in commissions. Unlike traditional marketing, the success rate of conversions for these items are less than cheaper items.

How to use Click Funnels for affiliate marketing?

ClickFunnels is a tool you can use to create simple squeeze pages that can connect to your autoresponder to help you build an email list to use for affiliate marketing purposes. Use it to create squeeze pages unique to your niche.

What is SEO affiliate marketing?

SEO affiliate marketing is the use of search engine optimization to earn commissions off of products you promote. This is typically done with a website and through the use of content marketing.

How to do pay-per-call for affiliate marketing?

In order to do pay-per-call affiliate marketing, you need to have a basic understanding of affiliate marketing in general. Then you need to choose a specific niche that interests you, find pay-per-call affiliate programs within your niche and follow specific guidelines to get paid for every call you send a merchant’s way.

Affiliate Marketing Financial

In this FAQ’s section, you will find common frequently asked questions pertaining to the financial side of affiliate marketing.

How much can you make from affiliate marketing?

Affiliate marketing is a volatile business in nature. Because of its volatility, you cannot calculate how much money you can earn per year, based on just a day’s income. With that being said, there are people who have yet to earn a cent off of affiliate marketing and those who have made millions. How much you make is based on experience, niche and how much work you put in it.

Is affiliate marketing profitable?

Yes. Affiliate marketing can be profitable, but it is only profitable if it is done the right way. This depends on the niche chosen, the types of products that are being promoted and marketing efforts used.

What is EPC in affiliate marketing?

EPC in affiliate marketing stands for Earnings per Click. The term is somewhat misleading. Earnings per click typically reflects EPHC or earnings per one hundred clicks that are sent to a merchant’s website.

How to do affiliate marketing for free?

The best way to do affiliate marketing for free is to use social media to your advantage by sharing affiliate links among family, friends or Facebook groups you are a part of. Learn more about how to make money on the side from home.

How much does it cost to start affiliate marketing?

The cost of affiliate marketing can ultimately depend on what marketing tools you need to use in your marketing efforts. However, the basic cost of running an affiliate website, using an autoresponder and setting up an email list can incur a cost of up to $40 to $60 a month.

Affiliate Marketing Platform

In this section, you will find commonly asked affiliate marketing platform questions pertaining to platforms such as Facebook, Amazon or Clickbank.

How to become an affiliate marketer for Amazon?

In order to become an affiliate marketer for Amazon, you need to sign up for a free account with the Amazon Associates program. Once approved, you can visit the Amazon website and grab affiliate links to niche related products.

How to start affiliate marketing with Clickbank?

To start affiliate marketing with Clickbank, you must sign up for an affiliate account with Clickbank. It is free to sign up for and easy to get approved. Once approved, you can begin looking through the marketplace for products to promote.

How to become an affiliate marketer on Instagram?

Instagram doesn’t have a traditional affiliate marketing program, but affiliate marketers can use Instagram to promote products or services as an affiliate. It takes consistency and linking your website or email list to promote these products.

How to make money with PPC affiliate marketing?

To use PPC affiliate marketing to make money, you can get paid for lead generation, high click-through rates, get paid for impressions and getting paid for follow throughs. You get paid every time a visitor visits a website from your affiliate links.

How to earn by YouTube from affiliate marketing?

You can earn money using YouTube as an affiliate by creating videos in a certain niche and then including a link to affiliate products or services in the description section of the YouTube video. The best way to do this is to create videos such as reviews or how-to videos that target a certain keyword. For best results, embed the video onto your website in a post.

How to use Twitter for affiliate marketing?

Twitter is not the best place to earn commissions as an affiliate, but you can use it in your affiliate marketing effects. Tweet consistently helpful and engaging content using niche relevant hashtags. In between helpful tweets, tweet out affiliate links to niche related products or services.

How to affiliate market on Pinterest?

In order to market on Pinterest as an affiliate, you always want to disclose the purpose of your pins, create boards specifically for affiliate products, create strong descriptions, use a Pinterest scheduler that can pin images automatically for you and do so consistently. This is sometimes mentioned as one of the best jobs for stay at home moms.