Are You Keeping Your Fundraising Cause In Mind?

Fundraising can be a noble thing.  If you have a solid fundraising cause, it can provide great benefit. Raising money to cure or prevent disease, or to help people is great. But here at work, an ongoing fundraising campaign is missing the mark.

fundraising cause
Does your fundraising cause align with your strategy to raise money?

Missed The Mark On Fundraising

Our organization’s main fundraising event is to support a heart health walk.  Teams from different parts of the organizations walk to support heart health.  They raise money with pledges and fundraising activities.

The department in which I work has typically been one of the top teams in terms of raising money. We’re usually in the top three for the whole organization.  It’s pretty cool.

This year they decided they wanted to step it up.  So, in addition to gathering pledges, they’re also raising money by selling snacks.

Read moreAre You Keeping Your Fundraising Cause In Mind?