Those who know me well know that I’m a kid at heart when it comes to food. If there’s a food that kids love, chances are, it ranks on my list of favorites too.
When I get a night to myself and am responsible for my own dinner, I always reach for a box of macaroni and cheese.
Put a snack table out, and I’m all for the chips.
Bake twenty types of cookies and I’m going for the chocolate chip cookies.
And, one of my favorite snacks ever is a graham cracker. I have them on hand at all times, and not just for making s’mores. It’s also worth noting that while I will buy many items with a generic replacement, graham crackers are not on that list. They must be Nabisco Honey Maids. Originals, please!
I eat them so regularly that I know the exact configuration of the packaging. Each box has three sleeves. Each sleeve has nine crackers. Each cracker has four pieces. That’s 108 pieces of deliciousness in every box!
So, when I recently saw that the box had changed, I was not happy. See, many people don’t know that changing the packaging design is a way to sneak in a change in the amount you get, and it’s never in your favor. Most times, when you see words like ‘GREAT NEW LOOK, SAME GREAT TASTE’, what they don’t say is ‘NOW INCLUDES LESS’.
Though, that’s often the case.
So, I bought my Honey Maids, took them home, and immediately compared it to a box we had on the shelf. I was expecting something to change, like maybe you would get eight graham crackers in a sleeve, or that they’d cut the number of pieces in each cracker from four to three, or some configuration where you’d end up with less.
It was not so! The only thing that had changed was the box! Each box still contained exactly what it did prior to their change.
Thank you, Nabisco, for resisting the urge to change your sizing at the same time you changed your packaging, for I’m sure it had to have crossed somebody’s mind at some point in the process. Thank you very much!
a.k.a. The ‘kid’ who will love graham crackers forever