Combat Smaller Size For Same Price Gimmicks

It’s no surprise that manufacturers like to raise the price of products whenever they can, with one of the most common ways as of late being to shrink the amount of product you receive, all while keeping the price the same.

This effectively raises the price of the product by allowing them to receive more for a ‘batch of product’ than they would have otherwise.

Ice cream. Use ice cream as an example.  I love ice cream so I will take any opportunity that I can to talk about it.  And eat it!  Anyway.  A few years ago, you used to be able to get what was commonly known as a ‘half gallon’ for around $3.00.  Since there are four quarts to a gallon, this meant that a half gallon container consisted of two quarts of ice cream.

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